About

WHO OPERATES NORLIA.

Norlia operates lean: when you're shaping the agent, you're talking to the person who builds and runs it. No layers of project managers, no handoffs once we start building.

01 / Why

WHY NORLIA EXISTS.

B2B sales lose deals at the seams: the lead that arrives at midnight, the qualification that depends on who picks up, the follow-up nobody schedules. Norlia builds agents that close those seams — hold the conversation, qualify, schedule, brief the salesperson — twenty-four seven, the same on Sunday at four as on Monday at nine. Not to replace the team. To stop losing what the team can't reach in time.

02 / Who

WHO BUILDS NORLIA.

Samuel Galindo Perelló

Samuel Galindo Perelló

Founder & CEO

I started programming at fifteen, spinning up and modifying private game servers just to understand how they worked from the inside. Before going professional in software, I spent six years as a licensed industrial electrician — maintaining the installations that keep production running.

Those years shaped how Norlia thinks. Business processes are physical chains of cause and effect. When a link fails — a salesperson who doesn't reply, a lead going cold, an unconfirmed appointment — the whole chain breaks down. Norlia builds the link that doesn't fail: software that doesn't get tired, doesn't forget, and doesn't take weekends off.

I've spent the last three-plus years building full-stack software professionally. Norlia is where that experience converges: the craft of keeping systems running when they can't afford to stop — now in code.

If you want to talk: samuel@usenorlia.com

03 / How we work

HOW WE WORK.

01
Direct
When it's time to design and operate your agent, you talk directly to the person doing it. No middle layers.
02
Vertical
One agent per process. Narrow domain, deep behavior. No generic chatbots.
03
Honest
If your operation doesn't fit, we say so before signing. Not three months in.
04
Production-first
No prototypes, no proofs of concept. What ships runs 24/7, with monitoring and a clear escalation path from day one.
04 / Stack

THE STACK WE BUILD ON.

The infrastructure under every agent. Boring, proven providers — production isn't where you experiment.

Claude
The reasoning engine inside every agent.
WhatsApp
Business API direct — official channel, no broker in between.
Railway
Hosting and runtime for the agent backend.
Google
Workspace — Calendar, Sheets and email integrations.
Supabase
Postgres database, auth and storage for the agents.
Cloudflare
DNS, DDoS protection and bot mitigation.

WANT TO TALK?

If your process needs speed and consistency more than improvisation, let's see if it fits.